Social content for Benjamin Moore
Evergreen and launch-focused content for this premium paint brand.
Created at hi5.agency
creative direction: Farah MOHIUDDIN
Design: alicia wolf, chiaki samonte, gwen wen
illustration: zelda devon
MOTION: TABATHA ROCHE, SHARRIEFF HALL, NIKKI JERMACZONAK
AV: JARRED BUCK, JOE DENK, KELLY TRUSDELL, FRANCISCO GARCIA
Original shoot content showing how one color can be applied to many different trends.
Combining color with culture and creating palettes inspired by food around the globe.
An illustrated carousel with tips for how to repurpose leftover paint for all the plant-lovers.
A handy video that shows paint undertones to better enable the audience to choose what works best in their home.
Original stop motion series focused around different personalities and associated color palettes.
Giphy stickers for the active DIY audience to use in their Instagram Stories.