When this beloved franchise came to us with their first ever live-action film, we jumped at the chance to bring the world of dragons to life. From immersive, always moving graphics to character cuts reassuring fans that the actors are true to their animated origins, this fiery campaign captured not only eyes, but hearts.

Creative Direction: Farah Mohiuddin
Motion: Matt Esolda
AV: Matt Delamater, Adam Beamer, Zack Weinberg